Portfolio: Research

To help with creating our portfolios, we did some research on existing portfolios. The portfolio I looked at was Mathias Holmberg's, which is called "Studio Holmberg" and displays architecture photos.


The portfolio site I looked at, https://www.studioholmberg.se/

This portfolio is very simplistic/minimalistic, the colours used are quite neutral and the main focus is on the photos. The only text on the main page is the title and the buttons of "Arkitektur" and "Info" (which when clicked, switch between an information page and the photos page). The only other thing on the main page (except from the photos and text), is a instagram link at the very bottom of the page to the right. 

The photos have been arranged so that they have a nice amount of empty space around them, some of them have also been aligned but not perfectly (for example in the screen shot the two right photos have been aligned to the right, but the top two photos haven't been aligned to the top). There is also a border of empty space around all the photos and text within the page; presumably so that the portfolio is also viewable on mobile without things getting cut off or being too close to the edge of the screen. There is also a animation amongst the photos as well as a variety of close ups and more full shot photos, the photos also vary in sizes.

The colour scheme of this page is very simple, the background is an off-white colour and the text is black/grey. The photos also follow a simplistic colour scheme; the colours are mostly neutral, with hints of colour, but no very bright colours (for example bright pink). I think this was chosen to focus on the content of the photos (since the purpose is to show the designers architecture) and to make it easy on the eyes, so it makes the photos look very relaxing and welcoming (somewhere you might want to go/ live). This could tie into the intended audience, which would be potentional employers and clients who could be interested in hiring an architect or having their home redesigned. There is also contact details inlcuded on the page (through the info and instagram buttons) incase someone wants to inquire or give feedback.

Overall I like this portfolio because it is very simplistic and straight to the point; the purpose of the site is to display architecture and that is what it does. There is also a consistent aesthetic and the photos are varied nicely. One negative about this site would be that the information is very limited, when you click on "info" it only gives you contact info and very little info about the designer (for example, it doesn't share what their inspirations are). Therefore, if you wanted to find out more about them you would have to look elsewhere. This might not be super essential information but some people visiting the sight might want to know a bit more than what is provided.

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